The offset emissions will be used to compensate sustainable projects
With the aim of continuously improving their ecological footprint, blowUP media Germany will now only be offering their clients Giant Posters that are CO2-neutral from 2021. Working closely with their printing partner and the renowned climate protection agency natureOffice, the Giant Poster provider has analysed the CO2 emissions of its poster material and will offset these with a compensation project specifically tailored to blowUP media.
With “Germany Plus Green City” blowUP media combines certified climate protection with environmental commitment in the urban locations in which the company is represented. One tonne of CO2 will, in future, be offset by blowUP media's Gold Standard climate protection project “Burn Stoves” in Kenya. In order to also make a local contribution to environmental protection, blowUP media will support the “Green City e.V.” initiative in Munich with an additional 5 euros per tonne of CO2.
Whether it be community gardens, flowers for bees or environmental education for the young and old – "Green City e.V." is involved in a variety of projects with the aim of making the city greener and more liveable.
As proof of CO2 compensation, blowUP media clients will receive a certificate about the compensated emissions during poster production for each booking they make. These CO2 savings can be offset by clients within the framework of their own sustainability projects. In addition, a “climate-neutral printed” logo with a client-specific ID can be printed on the Giant Poster.
About blowUP media
blowUP media, a member of Ströer, is a specialist for large-format giant posters from 100 to 2.500 square metres with offices in 8 European cities and more than 28 years of experience.