Ströer is a leading German provider of out-of-home media. With its “OOH plus” strategy, Ströer is focusing on the strengths of the Out-of-Home business, underpinned by the Content and Direct Media segments.
Ströer commercializes and operates several thousand websites in German-speaking countries in particular and operates approximately 300,000 advertising media in the out-of-home business. The Digital OOH & Content and Direct Media segments support the core business.
The Group holding Ströer SE & Co. KGaA – personally liable partner Ströer Management SE – forms the umbrella for the business segments OOH, Content and Direct Media. The group is led by the board of management Udo Müller (Co-CEO), Christian Schmalzl (Co-CEO) and Dr. Christian Baier (CFO).